Trunki Story

We are a team of big kids dedicated to imagineering cool stuff that puts the brakes on tiring travel and the smiles back on family faces.

The idea for Trunki came about back in 1997 when our MD Rob was given a university project to design a piece of children’s luggage. He visited his local department store for inspiration, but was disappointed by the luggage on offer to children so instead found himself drawn to ride-on toys in the toy department. He started to think about how he could utilise the wasted space in these products, and 'Eureka!' the idea for Trunki was born! In 2003 Trunki was founded and awarded a start-up grant from the Princes Trust, that would enable Rob to license his ride-on suitcase idea. Later that year he secured a licensing deal with a toy company. However, this performed very badly and went into liquidation in late 2005.

Undeterred, Rob decided he could do a better job and started to investigate the business opportunity. On the 5th May 2006 (now celebrated as Trunki’s birthday) the first container arrived in Avonmouth and Trunki started trading.

Two weeks later Rob took his colourful suitcases on BBC’s Dragons Den. Rob, Trixie and Terrance got quite a grilling from Theo and Rob left with no investors. The dramatic episode has become one of the most watched, with the BBC returning to Trunki for three follow up shows. We’ve also heard Duncan Bannatyne and Peter Jones admit on national TV that they regret not investing.

  • Trunki on Dragons' Den

  • Rob's Orange Story

  • The Trunki Team

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